The pandemic has forced many people to stay home for much longer than usual, which is why streaming services could be expected to see growth in number of users and hours of content viewed: we have already talked about the increasing popularity of Netflix and similar , but this success also affects the video platform in direct.
Today, a report from StreamElements and Rainmaker was published. gg which talks about how live streaming services performed, specifically Twitch and Facebook Gaming , in the month of February 2021 . The two giants saw an 80% increase in the hours watched on the platform: more precisely Twitch grew by 82% while Facebook Gaming by 79% , compared to last year.
Speaking of actual numbers, for the purple platform we are talking about over 1.8 billion hours of content watched in February 2021, while for the social of Zuckerberg we are talking about over 400 million hours . It will therefore be interesting to see if after the end of the pandemic platforms of this type will be able to maintain these growth rates .