Apple CEO Tim Cook has released a letter to investors announcing that he expects financial results to be below expectations, due to a slowdown in iPhone sales than expected. The reduction, Cook wrote, was mostly seen in China and some other more developed markets. The letter reads that the sale in September 2018 of two new models, iPhone XS and iPhone XR, just one year after the introduction of the new iPhone X, affected lower sales because fewer people switched to the new models. from the previous one so recent. Other causes are identified in the strong US dollar on international exchange rates and in some supply problems. However, the underlying problem remains that fewer people have bought new iPhones than Apple predicted. The company expects a reduction of approximately 9 billion in revenues for the first quarter of 2019 compared to what was originally estimated.
