Apple has confirmed that it has acquired Shazam, the company of the famous application that recognizes songs, movie audio and other content by analyzing them through the microphone of your smartphone. Terms of the deal were not disclosed, but according to the Recode website, the acquisition would have cost Apple about $ 400 million, a far cry from the $ 1 billion valuation Shazam received some time ago. Despite being widely used, the app has never produced much revenue: around 54 million dollars in 2016. Apple will now be able to take advantage of Shazam's music recognition technologies directly in its products, starting with the music streaming service. Apple Music.
The Apple press release:
We are thrilled that Shazam and his talented team will be joining Apple. Since the launch of the App Store, Shazam has consistently ranked as one of the most popular apps for iOS. Today it is used by hundreds of millions of people around the world, across multiple platforms. Apple Music and Shazam are a perfect combination, they share a passion for music and deliver exceptional music experiences to our users. We have exciting plans in store and can't wait to join Shazam as soon as today's deal is approved.
