Technology is advancing rapidly and so are new trends. The one in recent years is called Meme . It is a term that was originally coined by Richard Dawkins to describe how a culture spreads. The first Meme in history dates back to the first half of the twentieth century: a satirical cartoon that appeared in 1919 in the Wisconsin Octopus magazine of the University of Iowa.
But what today we call Meme refers to those funny pictures we share on social networks, the ones where we tag our friends while having a good laugh behind our screens. In concrete terms, Internet Memes come in the form of an unusual image accompanied by humorous or sarcastic text written in capital letters and in bold type. They can also be available as a video or GIF . We just have to go further to understand how to create a Meme and make it go viral.
What are the reasons why Memes manage to have an overwhelming success in all countries? The Memes immediately grab attention . They allow to express a complex idea based on common habits and behaviors. They allow you to express your creativity in a humorous way. What makes them fun is the perfect association between image and text .
They have a strong virality potential : they are easy to create and share. This is precisely its strength as the ability to spread quickly on the Net literally goes beyond any social platform. A company that wants to be visible on the Net can integrate them into its marketing strategy. In this way it can demonstrate to a defined target that it is on the same wavelength. Then there is another secret of his success of Memes: they are free of copyright in the case of sharing between friends. Before any commercial use, however, you must be sure that you know the copyright and image rights.
To create a Meme it takes very few clicks. The Meme generators are flooding the Google results pages. They are free, very easy to use and do not require any special knowledge in design or the like. There is no need to choose the font, align the texts or even install any software on your computer.
One of the best known and most used programs is IMGFlip , of which we examine the details in the next paragraph. It offers a large number of ready-made templates and allows you to get to the result with just a few steps. Imgur allows you to choose among the most popular of the moment and to personalize the message by spreading it through social channels. DrMemes is a site with which to create Memes for free and to add stickers and emojis. Memes often go through small changes. Sometimes they even generate new Memes. What's really cool is that the nature of online memes allows you to trace their origins, evolution and changes in popularity.
Among the numerous programs to create a Meme we point out IMGFlip. It is a versatile web platform that allows you to change the image and color, size and style, up to the alignment of the meme text. To create it, simply click on the Create button on the top bar. Then click on the item Make a Mem in the drop-down menu and to access the Meme Generator screen. At this point there is a double possibility. The first is to create the meme using one of the available templates or templates. The second is to use an image in our possession.
In the first case, click on Search all Memes to do a search. In the second, upload it by clicking Upload new template> Upload image from your device. Before carrying out this operation, however, it is possible to modify it and decide whether to make it public and available to everyone. Then by selecting Top Text you can write at the top, with Bottom Text at the bottom. But also choose the color and – after clicking on the wheel – the font, uppercase, bold, shadow, alignment and other items. Finally, clicking on Private prevents the Meme from being available to everyone. The free version of IMGFlip allows you to download the Meme with the addition of a watermark. To remove it, you need to purchase the paid version.
