Facebook has also launched podcast content on its platform.
There is absolutely no doubt that Clubhouse has dictated the law since the beginning of this year in the social network sector, bringing a breath of fresh air that hadn't been seen for some time. His rivals didn't wait long to follow in his footsteps.
After Twitter and Spotify, Facebook also officially launches its new section clearly and extensively inspired by Clubhouse. We are talking about the Audio Rooms , which arrive in preview in the United States , for a limited number of users. The Audio Rooms are very similar to the audio rooms on which the Clubhouse operational structure is based.
Once a new Audio Room has been created, Facebook users will be able to participate in it by listening to the conversations of those authorized to speak and of the creator of the space, with the possibility of intervening in turn if authorized by the administrator. Facebook will make room for the news in the top of its feed , exactly above the Stories , at confirmation of to particularly believe in the novelty.
Facebook has announced that it will link the new Audio Room section to the program Stars , dedicated to Business accounts and which plans to implement new tools and initiatives to stimulate influencers to create content in the Audio Room.
The news of Facebook is currently accessible to a limited number of users in the United States: specifically, only those with a fair number of followers and with a good reputation. The rooms will still be accessible to everyone, and everyone will be able to intervene if authorized by the person who created the space. We expect a larger rollout in the coming weeks.
In support of the new Audio Room, Facebook has also started distributing podcast content on its platform. At the moment all contents seem reserved for the US audience but we expect that they will soon be extended to Europe as well.
