We return to talk about iMessage , the instant messaging service exclusive to the Apple ecosystem: already during the past few months they had talked about the words of some executives from Apple talking about how it would be impossible for Apple to launch iMessage on other systems as this would have more sides negative than positive for the company , but now Google itself is talking about the service and pointing the finger at Apple.
Hiroshi Lockheimer, who oversees all of Google's operating systems and occupies the position of Vice President for Platforms and Ecosystems, has written several Twitter on the topic: “Using peer pressure and bullying as a way to sell products is wrong for a company that has humanity and fairness as a fundamental part of its marketing. Standards exist today for solve this problem “.
Lockheimer obviously refers to the technology RCS, Rich Communication Services : this would allow to expand the functionality of the classic SMS, allowing sending media, the ability to see the writing indicator or sending messages via Wi-F i. Apple has always “removed” this standard in favor of the current closed system in which iMessage works, a standard strongly desired by many companies, Google above all.