Newsletters are one of the oldest tools on the web and have remained current despite great technological changes. And, while they never stopped being used, they have recently revitalized their popularity thanks to greater integration with social networks. In fact, Twitter and Facebook have gotten into this terrain with Revue and Bulletin, respectively. However, they are not the only large companies to have their eye on this issue. Google does not want to be left out either, and that is why has created Museletter , its own newsletter platform powered by Google Drive .
The project is being carried out by Area 120, Google's Research and Development division. It is worth clarifying that it is an early development and that is not yet available to the public , although the details that have come to light are very interesting. What's more, if the Mountain Viewers go ahead with this proposal, they have the potential to radically change not only the creation and distribution of newsletters, but also the way their online office tools are used.
That Museletter depends on Google Drive opens up a very interesting range of options. The initiative behind this platform proposes that users create a public profile in the cloud storage service, and that they save the documents to share there. Thus, the people who subscribe to the newsletters hosted on this service will have access to newsletters published in different formats .
For example, one day the publication can be done as a text document; But the next day the content can be shared on slides, or as a spreadsheet. The options are really wide and go hand in hand with the versatility of Google Drive .
'Museletter', with its Google-based newsletters Drive, will also allow monetization
Another important aspect is that Museletter will allow creators to earn money. According to the newsletter service itself, users will be able to establish paid subscriptions so that the public can access the content that is published. It is worth noting that the platform based on Google Drive will be free, although the Californian firm plans to incorporate “Premium features” such as custom domains and welcome emails.
In addition to publishing in the Museletter, it will be allowed to share the newsletters through e-mail lists; even those generated in third-party services. Without a doubt, Google has a very interesting possibility on its hands to break the mold of today's newsletters.
However, it is not yet known when the newsletters based on Google Drive will be available. As we said at the beginning, the project is in an experimental phase, although those interested can request early access from the website.
