Samsung has just announced that the Unpacked event of tomorrow 9 February , during which it will present in new Galaxy S22 and Galaxy Tab S8, will also be accessible in reality virtual, at 837X , a reconstruction of Samsung's flagship store in New York City, recreated within the reality platform virtual Decentraland .
Samsung 837X is a fully immersive experience, with missions, NFT awards, product presentation events and live performances. It is based on blockchain, and the company says that exclusive digital assets such as land and wearables can be bought and sold there . Decentraland can be accessed using the browser. Here is the presentation video .
Samsung has never talked much about the metaverse . The South Korean giant was one of the first companies to invest in the world of augmented reality and virtual reality when it released Gear VR, which in December it announced its withdrawal from the market . Many business and tech savvy people think the metaverse is useless , even though several companies like Walmart, Microsoft, Nike and Disney are investing heavily in it . Although the interest in VR is greater than ever (sales of AR and VR hardware nearly doubled in 2021), it is still widely considered a niche product and none seem to quite. sure what problem he wants to solve. And it looks like Samsung's announcement is almost a last-minute thought. Either way, watching Unpacked in virtual reality will be different , so why not.
