Like several companies, Spotify is also running some tests to introduce new features that will allow artists to promote their Non Fungible Tokens on their page.
Currently, tests include a small number of Android users in the US , as is the group of artists already able to use the feature: “Spotify is running a test where it will help a small group of artists promote their existing third-party NFT offerings via their artist profiles “, a Spotify spokesperson said in a statement to Music Ally . “We regularly conduct a series of tests in an effort to improve the experiences of artists and fans. Some of these tests end up paving the way for a broader experience while others only serve as important learning.”
In detail, NFTs on Spotify are connected to an external marketplace where it will be possible to purchase them. The service, among other things, does not require any additional cost to be paid by users.
