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Tinder reverses the situation: no photos, the matches are done in the dark!

Tinder reverses the situation: no photos, the matches are done in the dark!

Tinder has a new feature in store that aims to completely overturn the nature of the platform: the Match in the dark . The news is coming for all users of the app in the next weeks and promises to be a very effective weapon to increase your matches, helping you to introduce you to new people without starting from the appearance physicist. Curious about a dating app, don't you think?

The Match in the dark feature will be placed in the browse panel of the Tinder app. Once you enter the dedicated section, you will first have to answer some preliminary questions to break the ice, while the app looks for a potential match. Once you have found a person to talk to, you can participate in a fast chat , trying to unlock the match in the short time available. If you get the match with the selected person, you can unlock the full profile , look at their photos and continue chatting without limits.

Tinder analysts expect a lot from Matches in the dark , especially with regard to Genre Z. According to the data collected through surveys, for one in three young Italians (30%) the appearance it doesn't matter when she decides to go out with someone. In the first tests, Tinder members who used Match in the dark got 40% more Match than those who use the other Fast features Chats available on Explore.

As mentioned at the beginning, this important news will arrive shortly on the Tinder app for Android and iOS . It will certainly be an important testing ground for a dating app like this one, on which photos and physical appearance are the first impact to find new partners. Would you like a dating app made all “ in the dark “?

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